Manager's Message

---

THE “SMART” PHONE. A SMART PHONE IS A MOBILE PHONE THAT PERFORMS MANY OF THE FUNCTIONS OF A COMPUTER. IT TYPICALLY HAS A TOUCHSCREEN INTERFACE, INTERNET ACCESS AND AN OPERATING SYSTEM CAPABLE OF RUNNING DOWNLOADED APPLICATIONS.  IN THIS DAY AND TIME, I’M PRETTY SURE, IF WE DON’T ACTUALLY HAVE ONE, MOST OF US AT LEAST KNOW WHAT A SMART PHONE IS. TODAY, I HAD THE PLEASURE OF LOCKING MYSELF OUT OF MY “SMART” PHONE, WHICH REALLY MADE ME FEEL LIKE A BIG DUMMY. PEOPLE, BELIEVE ME WHEN I SAY THAT SMART PHONES ARE ONLY AS SMART AS THE PERSON OPERATING THEM. IF YOU KNOW WHAT YOU’RE DOING, A SMART PHONE CAN BE VERY BENEFICIAL IN MANY WAYS – REPLACING ADDRESS BOOKS, PHONE BOOKS, CALENDARS, PICTURE ALBUMS, AND KEEPING HEALTH RECORDS, APPOINTMENTS, AND NUMEROUS OTHER IMPORTANT THINGS. THEY ARE EVEN GREAT FOR KEEPING RECORDS ON THE FARM. WITH THE HELP OF A GOOD SEARCH ENGINE (GOOGLE, ETC.), A WORLD OF KNOWLEDGE IS AT YOUR FINGERTIPS. YOU JUST HAVE TO KNOW HOW TO USE IT! SOCIAL MEDIA VIA THE SMART PHONE HAS EVEN BECOME A MEANS OF BUYING AND SELLING LIVESTOCK. 

WELL, WHEN YOU LOOK AT THE MARKET - IS IT SMART? SOME WOULD SAY NO, BUT HEY, LET’S FACE IT, WE’VE FOUGHT THE KILL MARKET SO FAR WITH NO SIGN OF IT GETTING MUCH BETTER. YES, THERE ARE APPS ON THAT SMART PHONE THAT MIGHT TELL YOU WHAT THE MARKET IS SUPPOSED TO DO AND THEN THERE IS THE REALITY OF WHAT THE MARKET ACTUALLY WILL DO. THE NUMBER ONE THING IS, PLEASE TAKE CARE OF THEM! WE CAN’T STARVE A PROFIT OUT OF ANY OF ‘EM. CALVES AND YEARLINGS WERE BETTER, DEPENDING ON QUALITY. AS YOU SEE, HEIFERS WERE MIXED. LET’S GO PEOPLE! KEEP THEM GOING FORWARD. OUR FUTURE IS NOT REAL DIM. FAT CATTLE ARE BRINGING MORE, BUT THEY NEED TO DUE TO THE WINTER WEATHER IN THE FEED YARD AREAS. PEOPLE, JUST LIKE MY OLD FAVORITE GOSPEL SONG, “ONE DAY AT A TIME” IS WHERE WE’RE AT. THERE ARE SURE SOME ADVANTAGES IN INVESTING IN CATTLE. I’M NOT TOO SATISFIED WITH WHAT OUR STOCKER BRED COWS AND PAIRS ARE DOING. I KNOW TIMES ARE TOUGH. IF YOU HAVE HAY AND COMMODITIES, I CAN’T SEE WHERE THEY WOULDN’T BE A GOOD INVESTMENT. 

PEOPLE, I CHERISH YOUR BUSINESS! I HAVE BEEN IN THE MANAGER POSITION HERE GOING ON 13 YEARS AND I HAVE TO ADMIT THIS HAS BEEN ONE BAD YEAR IN ALL PERSPECTIVES. I ENCOURAGE YOU TO DO BUSINESS WITH US. LET US KNOW, WE’LL HELP YOU IN ANY WAY WE CAN. THANK YOU FOR YOUR PRAYERS, LOYALTY, AND SUPPORT.

 GOD BLESS 

          JOE JOHNSON 

P.S.  5 HEREFORD BULLS FOR OFFER THIS COMING MONDAY. THEY ARE CLOSE TO 2 YEARS OLD.

CONTINUE TO PRAY FOR OUR COUNTRY, EACH OTHER, AND THOSE ON THE PRAYER LIST.